{"id":41136,"date":"2022-07-24T22:50:04","date_gmt":"2022-07-24T21:50:04","guid":{"rendered":"https:\/\/www.basilstrategies.com\/?p=41136"},"modified":"2022-07-24T22:50:04","modified_gmt":"2022-07-24T21:50:04","slug":"apple-amazon-et-la-sante-a-lete-2022","status":"publish","type":"post","link":"https:\/\/test.basilstrategies.com\/fr\/2022\/07\/24\/apple-amazon-et-la-sante-a-lete-2022\/","title":{"rendered":"Apple, Amazon, et la Sant\u00e9\u00a0\u00e0 l\u2019\u00e9t\u00e9 2022"},"content":{"rendered":"

\"\"<\/a><\/p>\n

Les entreprises de la GAFAM (Google, Apple, Facebook ou Amazon) s\u2019int\u00e9ressent toutes \u00e0 la Sant\u00e9, m\u00eame si chacune avance diff\u00e9remment, et nous nous int\u00e9ressons \u00e0 elles, compte tenu des moyens colossaux qu’elles peuvent d\u00e9ployer. En juillet 2022, notre attention est retenue par Apple et Amazon.<\/em><\/p>\n

Apple,\u00a0 acteur mondial de la Sant\u00e9, publie un livre blanc de ses accomplissements<\/strong><\/p>\n

Depuis 8 ans, Apple poursuit une approche mondiale dans la Sant\u00e9 fond\u00e9e sur ses produits : l\u2019iPhone, iPad, Apple Watch, Apple TV, et l\u2019interaction avec des donn\u00e9es de sant\u00e9 collect\u00e9e par\u00a0 l’iPhone et l’Apple Watch de l’utilisateur<\/em><\/strong>. En juillet 2022, Apple publie un livre blan<\/a>c[1] qui annonce des objectifs ambitieux d\u00e8s le titre, \u00abEmpowering people to live a healthier day \u00bb soit \u00ab permettre \u00e0 chacun de vivre chaque jour en meilleure sant\u00e9 \u00bb gr\u00e2ce \u00e0 la technologie Apple qui vient en soutien de \u00ab la sant\u00e9 personnelle, la recherche, et le soin. \u00bb
\nParmi les accomplissements que nous relevons dans ce document, ils sont presque tous mondiaux :
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0 Entre l\u2019iPhone et Apple Watch, \u00a0qui sont disponibles dans 200 pays et territoires, l\u2019utilisateur peut d\u00e9sormais enregistrer et partager 150 types de donn\u00e9es de sant\u00e9, ainsi que les donn\u00e9es de certains \u00e9tablissements et institutions au Royaume-Uni, aux Etats-Unis et au Canada.
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0 Apr\u00e8s avoir collabor\u00e9 avec Stanford Medicine pour r\u00e9aliser la \u00ab\u00a0Apple Heart Study<\/a> \u00bb, la plus grande \u00e9tude clinique cardiaque (419,297 patients!) \u00e0 date, (consacr\u00e9e \u00e0 la d\u00e9tection de l\u2019AFib) Apple a \u00e9galement r\u00e9alis\u00e9 des \u00e9tudes de la sant\u00e9 f\u00e9minine, de l\u2019ou\u00efe selon le m\u00eame mod\u00e8le.
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0 Le \u00ab\u00a0HealthKit API\u00a0\u00bb<\/a> ou interface de programmation d’application sant\u00e9 d\u2019Apple est int\u00e9gr\u00e9 dans plusieurs dizaines de milliers d\u2019applications et selon Apple, ce kit r\u00e9duit le temps requis pour r\u00e9aliser des \u00e9tudes cliniques.
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0 90% des infirmiers dans les principaux \u00e9tablissements de sant\u00e9 aux Etats-Unis utilisent des iPhone pour de la communication professionnnelle.
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0 Apple g\u00e8re 55 programmes Apple Watch de bien-\u00eatre en entreprise \u00a0dans 17 pays.<\/p>\n

Amazon poursuit sa strat\u00e9gie sant\u00e9 am\u00e9ricaine et acquiert le r\u00e9seau de soins, One Medical<\/strong><\/p>\n

Avant d\u2019acqu\u00e9rir One Medical, Amazon b\u00e9n\u00e9ficiait d\u00e9j\u00e0 de plusieurs activit\u00e9s en sant\u00e9\u00a0: PillPack<\/a>, Amazon Care<\/a>, et Healthlake<\/a>, que l\u2019acquisition de One Medical<\/a> compl\u00e9mente.<\/strong>
\nEn mai 2018, Amazon a fait l\u2019acquisition de PillPack, une pharmacie en ligne am\u00e9ricaine qui livre les m\u00e9dicaments directement chez les patients. Selon la AHA (American Hospital Association) le march\u00e9 am\u00e9ricain des m\u00e9dicaments de prescription p\u00e8se $500 milliards et les clients de Pillpack d\u00e9pensent $5000 (\u00a0!) par an, alors que les clients d\u2019Amazon Prime seulement $1300.
\nEn septembre, 2019,\u00a0 Amazon a lanc\u00e9 Amazon Care afin de proposer une offre de sant\u00e9 hybride, virtuelle et en personne \u00e0 ses propres employ\u00e9s, et par la suite, aux employ\u00e9s d\u2019autres entreprises. C\u2019est un march\u00e9 important, parce que les employeurs am\u00e9ricains doivent l\u00e9galement fournir une assurance sant\u00e9 \u00e0 leurs employ\u00e9s. Le service qui avait d\u00e9but\u00e9 \u00e0 Seattle au si\u00e8ge d\u2019Amazon est maintenant disponible virtuellement \u00e0 l\u2019\u00e9chelle nationale des Etats-Unis, et la partie \u00ab\u00a0en personne\u00a0\u00bb avec des professionnels de sant\u00e9 est disponible dans 20 villes am\u00e9ricaines.
\nEn juillet, 2021 Amazon a lanc\u00e9 Healthlake[2], qui assure une fonction de type dossier patient informatis\u00e9, de gestion de donn\u00e9es patients, y compris l\u2019imagerie. \u00ab\u00a0Amazon HealthLake est un service \u00e9ligible \u00e0 HIPAA qui offre aux entreprises du secteur des soins de sant\u00e9 et des sciences de la vie une vue compl\u00e8te des donn\u00e9es de sant\u00e9 d’un individu ou d’une population de patients pour des requ\u00eates et l’analytique \u00e0 grande \u00e9chelle.\u00a0\u00bb<\/p>\n

Un an plus tard, le 21 juillet, 2022, le vice-president d\u2019Amazon Health Services a annonc\u00e9[3] que sa soci\u00e9t\u00e9 venait d\u2019investir US$3,9 Milliards dans l\u2019acquisition du r\u00e9seau de soins am\u00e9ricain One Medical, afin de donner la possibilit\u00e9 \u00e0 tous les clients d\u2019Amazon d\u2019acc\u00e9der \u00e0 des services de sant\u00e9 \u00ab\u00a0o\u00f9, quand, et comment ils les souhaitent.\u00a0\u00bb A la base, One Medical est une application mobile et un site web qui permet, pour un abonnement annuel de $199, d\u2019acc\u00e9der \u00e0 des services dont des t\u00e9l\u00e9consultations, la gestion des ordonnances et de son dossier patient informatis\u00e9. One Medical, dont le si\u00e8ge est \u00e0 San Francisco, compte 72 centres m\u00e9dicaux aux Etats-Unis.
\nConcernant cette acquisition, les avis sont mixtes. Quelles \u00e9conomies d\u2019\u00e9chelle la soci\u00e9t\u00e9 Amazon pourra-t-elle r\u00e9aliser au niveau des cabinets m\u00e9dicaux\u00a0? L\u2019\u00e9thique d\u2019Amazon comment pourra-t-elle suffire\u00a0lorsqu\u2019il s\u2019agit de g\u00e9rer des cabinets m\u00e9dicaux\u00a0? C\u2019est une acquisition \u00ab\u00a0terrifiante\u00a0\u00bb pour des sp\u00e9cialistes de la protection de la confidentialit\u00e9 des donn\u00e9es patients.<\/strong><\/em> Comme l\u2019a dit un t\u00e9moin am\u00e9ricain, \u00ab\u00a0Amazon vient d\u2019acheter le cabinet de mon m\u00e9decin. Je donne un mois \u00e0 Amazon de me convaincre de rester et si non, je cherche un autre m\u00e9decin[4].\u00a0\u00bb. One Medical est encore d\u00e9ficitaire mais le nombre d\u2019abonn\u00e9s est en pleine acc\u00e9l\u00e9ration. Alphabet (Google) compte parmi les investisseurs de One Medical.<\/p>\n

Une actualit\u00e9 \u00e0 suivre…<\/p>\n

Denise Silber<\/em><\/p>\n

\n[1] https:\/\/www.apple.com\/newsroom\/pdfs\/Health-Report-July-2022.pdf
\n[2] https:\/\/aws.amazon.com\/healthlake\/faqs
\n[3] https:\/\/press.aboutamazon.com\/news-releases\/news-release-details\/amazon-and-one-medical-sign-agreement-amazon-acquire-one-medical\/
\n[4] https:\/\/www.washingtonpost.com\/technology\/2022\/07\/22\/amazon-one-medical-privacy\/<\/p>\n

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Les entreprises de la GAFAM (Google, Apple, Facebook ou Amazon) s\u2019int\u00e9ressent toutes \u00e0 la Sant\u00e9, m\u00eame si chacune avance diff\u00e9remment, et nous nous int\u00e9ressons \u00e0 elles, compte tenu des moyens … Read More<\/a><\/p>\n","protected":false},"author":1,"featured_media":41141,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[98,99,100,101],"class_list":["post-41136","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualite","tag-amazon","tag-amazon-care","tag-apple","tag-one-medical"],"yoast_head":"\nApple, Amazon, et la Sant\u00e9\u00a0\u00e0 l\u2019\u00e9t\u00e9 2022 - Basil Strategies<\/title>\n<meta name=\"description\" content=\"Apple publie un livre blanc de ses succ\u00e8s dans la Sant\u00e9. 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